BeyondRanked

BeyondRanked is democratizing access to high quality esports production by making it easy to discover on-screen talent and manage your team. Directly collaborated with CEO and Product team to prototype, design and deliver the UI/UX with a lean design process: research, design, test, and iterate. This redesign of the homepage was a refinement and refocusing of the messaging and calls to action aimed at three user types: gamers, tournament organizers, and production talent (casters).